Disclosures: How I make money on this blog

Publisher Pam here. This page explains how I make money on my blog. There actually are FTC guidelines for bloggers, and you can bet I aim to meet — even exceed — those guidelines.

Following is an explanation of income to the blog and how I deal with various issues:

  • Google Ads: The largest share of income for the blog comes from the Google ads featured on each post and page, and on the Forum. Google allows up to three ad units per page. The way I understand it, every visitor to the blog may be getting different ads, depending on your interests and web-browsing history. I have little control over these ads, although I have “opted out” of anything that seems inappropriate for my G- or occasionally PG-rated blog. Contact me if you get anything served up that you consider offensive, and I will see if I can block it. You can read more about how Google and its other third party ad networks uses cookies and similar technologies to serve up ads to you in my Privacy Policy.
  • Midcentury Marketplace Ads: The second way I make money is with what I call the “Midcentury Marketplace” advertisements — the smaller ads in two sizes in the far right-hand column of the blog and the larger “sticky” ad at the bottom of the same sidebar. I also have started adding one such ad at the bottom of our Sunday newsletter. I sell these ads directly to advertisers. In general, I accept ads only for products and services that are relevant to homeowners remodeling or decorating their midcentury homes — I want these ads to be a “win win win” — a win for readers who are looking for relevant products, a win for advertisers with relevant products to sell, and a win for me so that I can make a living and continue to blog. I do not promise editorial coverage to these advertisers. And, please do not consider these ads a personal endorsement; I may or may not have personal experience with a given advertiser; do your own additional homework if you are considering making a purchase. When and if I do write something about their products while they are an active advertiser, I may note a Disclosure: in the story so that it is clear that the story was not a quid pro quo.
  • Ebay Links and Ads — I am a member of the Ebay Affiliate Network. When you click on a product in one of my ebay carousels, or on other links to ebay posted in various spots on my blog, ebay follows you with a “cookie” and if you end up buying something, I receive a commission. I always try to remember to put a parenthetical “(*affiliate link) note adjacent to such links.
  • Amazon Links, Ads and A-Store — Similar to the Ebay situation described above, I am a member of the Amazon Associate Network and receive a commission if you buy anything from Amazon via a link on my blog. I always try to remember to put a parenthetical “(*affiliate link) note adjacent to such links.
  • Other Ads and/or Affiliate Programs — If it looks like an ad, all design-y like, I’m likely an affiliate and earn a spiff, or earn money directly for the placement. If I am an affiliate and mention the company or one of its products in a story with a live link, I always try to remember to put a parenthetical “(*affiliate link)” next to such hotlinks or otherwise note it conspicuously at the top of the story.
  • NO Text links: I do not sell text links. Kissing cousins: I do not take guest posts from writers who are being paid by commercial interests to get their links online in a sneaky way. That is:  Shame on all the so-called “writers” who are proposing a guest post without your being 100% upfront about who you are working for.
  • Sponsored posts RARELY: I am open to the idea of “sponsored posts” — that is, companies pay me to publish a story about them — and I have done a handful so far. (I have turned down or ignored many other such requests.) When I run a sponsored post, I seek to make it conspicuously clear that these are sponsored, that is: paid for. As per Google’s rules, all outbound links are no-follows. (FYI: Google considers such outbound links in sponsored [paid-for] posts to be equivalent to paid text links. They do not want websites to to “sell PageRank.”)
  • Giveaways: I don’t typically charge money for retailers to provide items for giveaways. I do these as a surprise and delight to readers — and to grow my newsletter list.
  • Consulting — In addition to being a blogger writing about vintage laminates and laminates available today for midcentury style kitchens and bathrooms, I have worked with Wilsonart to launch a capsule collection of 7 new colorways for their boomerang laminates. They promote these laminates on the blog with an ad. I disclose our involvement when we write about this collection. If I write about any other such projects I’ve been involved in, I will disclose that. 
  • In general: I don’t want my editorial coverage to be affected by advertising or other revenue sources to the blog…
  • …and I believe in, and strive for, transparency when it comes to calling out financial relationships where they may occur.
Disclosures related to direct payment, in-kind payments and samples for review:
  • I seek to comply with FTC guidelines requiring “conspicuous” disclosure of any direct payments or in-kind payments (products supplied) by companies or vendors seeking to promote their products. If I end up doing a review of a product supplied from a company or individual vendor (yes, I’ve received samples), I note these with a Disclosure: up top conspicuously in the story.  My general policy is to not take any free products for review unless they are relevant to readers, and I do not promise a story even if a sample/product is sent.
  • Similarly I am occasionally invited on media trips to review new products. I may accept these if I think they are relevant to my readers. No coverage is promised in return. If I end up doing a review, I will aim to conspicuously note that the trip has been paid for by the inviting company with a Disclosure:  in the story.
Want to know more about the FTC Disclosure Guidelines for Endorsements, including bloggers? It’s actually pretty interesting:


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  1. Michelle says

    I have vintage Geneva metal cabinets in my kitchen. They are greasy and faded in spots where strong cleaning was attempted. They are currently yellow. I was thinking of painting them white. How would one go about that? also, what do vintage people generally use for their countertops? Year built is 1950.

    • pam kueber says

      Michelle — start diving into all my stories about Steel Cabinets. They are in the Kitchens/Steel Cabinets category. This is not a DIY site, but I do share some stories of readers and the various approaches that they have taken to refurbishing their vintage steel cabinets. BE AWARE: There may be lead in that old paint. Consult with a professional so that you take the proper environmental and safety precautions. Regarding countertops, same suggestion – go to Kitchens/Countertops and start reading through all my stories. Stay in touch – we’re here to help!

    • Sarah R says

      Hey Michelle,

      My house was built in 1952 and it has 4 x4 inch tile-covered counters and back splash. It’s gorgeous, but high maintenance. Wish I could send you a picture!

  2. JanH says

    I found your page through the NY Times article and have been fascinated with it for the past couple of days.

    My daughter loves the aqua retro decorating and I love 40s EVERYTHING, and there are so many fabulous things on your site that I don’t think I’ll EVER see them all.

    I live in a small apartment so can’t do a lot of decorating, but I love seeing how other folks decorate with the things I love. I absolutely believe I’m reincarnated from the 1940s (was born in 1946) – have collected 40’s women’s magazines for years and years – and I get all smushy inside when I see a picture of a red and blue kitchen or a pink and black bathroom.

    I’m thrilled that I have found so many people who love the same things! I will be here for a long, long time!

  3. Pat Donnell says

    Hi Pam,
    I have a colorful 9×12 vintage linoleum carpet that is still rolled up in its shipping tube. It’s at least 40 years old, but the outer edge has some cracks, so it may be too stiff to be unrolled without cracking.
    1. I hear there’s a way to treat old linoleum so it can be unrolled. Do you know where I might find out about this?
    2. I know that large pieces of vintage linoleum are hard to find. If I just wanted to sell the piece as is, do you know any place (outside of Craigslist) where I should list it?
    Thanks for any insights you may have!

    • pam kueber says

      Pat, I do not know. Please consult with a professional, including checking to test the rug to see what it is really made of.
      In terms of selling, I am guessing you would get the best price via ebay.

  4. Peggy says

    Hi Pam,

    I just wanted to say thank you for your site. I have a little midcentury modern home on the outskirts of the historic district of a little town that thrives on preserving English colonial/cottage. Not alot of retro lovers here. I was among those that used to pine for a cottage when with your help I have started to really appreciate the character of my own home.

    I have two bathrooms that need very little in the way of improvement, one is acqua and white tile..the other salmon pink and brown…I have an exposed brick wall complete with planter in the dining room, valulted tongue and groove ceilings, open concept complete with sunken living room…with brick steps and wrought iron railing, a broken tile floor, orginal cabs (they have been refinsihed and painted white), and I am looking at the place with brand new eyes. I plan on backdating the features most would want to keep. like the new stone tile floor in the kitchen! and the new front door!

    Once again thank you

  5. says

    Pam –

    I had some minor repairs to the pink wall tiles around my bathtub (needed a new tub). Contractor told me that this 1950s pink tile is not available anymore. Can you suggest a supplier or store in the Philadelphia, PA area? I need the bull nose tiles as well. I hope this e-mail reaches you.

    Thank you for your assistance!


    • says

      More than likely,its a 1950s Pink from TREND tile,the best classic pink that ever came out.The pinks you now see like a#70 pink from B&W has a tinge of rose or mauve in it . I usually try to salvage such pink tile from rip-outs and re-use them in other projects. I would like to show Pam and Kate one of my shower pan masterpieces that I have yet to publish involving retro pink.

      • pam kueber says

        David, we’d love to see your project — contact us via our contact form at the bottom right of the blog. Thank you!

  6. Tonya Marksteiner says

    My 97 year old mother-in-law has lived alone in her Long Island home (1960’s split) and is now coming to live with us. Her home is a museum to retro. What suggestions do you have for finding buyers for all her items? The light fixtures, the kitchen, the bathrooms (one pink and one in brown daisies)… The entire house is just amazing if you want to step back in time… But how do I best go about selling these things?

    Thanks for your help, Tonya

    • wendy says

      You can sell them here, on ebay, on Etsy, or on craigslist. If you would like advice/assistance, you can contact me via email –

      weed dot 30 at charter dot net. (I spelled it out to avoid internet bots scooping my email for spam.)

  7. Monica says

    This is such a fun sight! I am more into the antiques, but I can’t wait to share this sight with my daughter and other family. I am curious about selling on this sight. I have a 1950+/- Westinghouse stove in excellent condition & I am a little leery of selling it to just anyone. I can’t keep it due to space & would love to see it go to someone who would really appreciate it.

  8. RetroSandie says

    Continued success, Pam. You always do everything right! You are smart, honest, and extremely kind to your faithful followers!!!

  9. Jennifer says

    I recently bought and renovated a brownstone in Brooklyn and have a whole house’s worth of lighting fixtures to get rid of. The style of these is more antique than mid-century vintage. I thought I saw somewhere that you have a sales marketplace sort of like ebay where things for sale can be posted. Is that true?

  10. Liza Jane says

    In remodeling our 1955 ranch, we uncovered a green tile floor under carpet. The tiles had been protected by the carpet for about 30 years. After removing perimeter tiles, the remainder tiles just popped up without any adhesive on the back. I have about 260 (8-inch) tiles in perfect condition. I have had them tested and they do not have any asbestos content. I would like to sell them. How would you recommend that I go about selling them?

    Thanks for your response

    Liza Jane

  11. Alice says

    Pam, I am chuckling, as I have been a follower of yours since early 2008 and I just read this disclosure of yours. How far you have come!! I have to say that this disclosure is absolutely one of the best, plain English, thorough versions I have read, anywhere (and I have to do that for a living). – Alice

  12. Jennifer says

    I have a double drainboard sink and would like to find out more about it. How would I go about searching for information about this sink?


      • Jennifer says

        There is a painted stamp that looks like the following:

        52/6 (or 32/6)

        I have googled it and did not come up with anything.

  13. Joe Felice says

    Actually, I didn’t give this any thought. I just figured you sold advertising, and that was it. But I guess I should have known there’d be a gaggle of regulations. We’re in the United States, after all. But thank you for this site. It brings joy into my life.

  14. Lori says

    Hi, I’m a long time fan of your site and recently discovered three GE kitchens in an apartment building belonging to a friend. These include the metal cabinets, built in stove, eating island, colored light yellow, island laminated in pale green. No idea when they were made, but look like 50s-early 60s. I know that there are aficionados of other inclusive kitchens, and thought maybe there might be for these as well. My friend is interested in selling these, can you point us to a forum or marketplace? Thanks in advance for your help~

  15. Brandon says

    Pam, please consult everywhere possible. You are a godsend for folks like my wife and I. Maybe you can dial up Kohler and get them to bring back some colorful tubs. My wife wants a baby blue bathroom! Seriously though, thank you and I really respect how you run your site. Please keep it up!

  16. DaraLee says

    I rent my house and it is older with add-ons and what appears to be a (?) Youngstown freestanding double drainboard double white porcelain sink with metal cabinets and drawers. I have a son who has been diagnosed with an explosive anger disorder among other things, and during one of his fits he managed to all but destroy the metal fronts of this very wonderful piece. I was wondering if you or anyone else could possibly recommend how I can repair them? It will have to be a DIY project, as I don’t have the money to pay someone else to do it. My landlord is awesome but I don’t think he should have to fix anything my son broke dented or put holes in. We live in a smaller town where there’s not many places to find any real help. If you do have any recommendations I would be truly grateful!

    • pam kueber says

      DaraLee, we are not experts so cannot advise on this issue. Be aware also the paint may contain lead and the doors and drawers may have sound deadening materials inside them and you don’t know what the material is made of unless you have it tested — consult with properly licensed professionals to assess what you are working with so that you can make informed decisions. Good luck.

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