When I started the blog, I of course labored over the name for it. But I immediately latched on to Retro Renovation once I understood that it was a term truly used by contractors — although really just beginning to catch on. The start of a serious trend — which I know we all believe in!

So now, I’m also excited when I see the term pop up in headlines, most recently in Grand Rapids, Michigan’s Development News.
I also like the article because it points out the underlying reality that the “American Dream” of the 50s was so much more modest. Today, the small scale usually makes these homes much more affordable… within reach…(and what style, too). Maybe … reconnecting with the ‘original’ American Dream — ala the 1946 jewel boxes shown so lovingly in these ads — is a a pretty smart move?









