Feast your retro eyes on the 1939 color harmony guide from Kroehler, one of the largest furniture manufacturers back in the day. That smart devil Missouri Michael found it on ebay — it’s still in its original crinkled cellophane wrapper (!) — won it for $2 with no competition, and posted it on his blog. Drats and double drats. It should have been miiiiiiine. My search terms are failing me. Good news, Michael very graciously gave me permission to show the color chart here, too. Remember my recent post on 1940s decorating style? Colors like the ones above are synonymous with the era: Jewel tones with strong Hollywood-glamour contrasts…As well as sweet and sunny kinda-grayed-out pastels. Also: Notice the cheery prints recommended for window treatments. You can read more about Michael’s find — and also access a larger version of this color chart — over on his wonderful blog, Cul-de-sac Shack. Thank you, Michael!

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Dave and Frances bought a wonderful single-owner 1938 home last year, and have just finished up some modest yet gorgeous updates to their kitchen. The most dramatic improvement: Marmoleum linoleum for both the floor and countertop, edged in stainless steel. Dave writes:

Hi Pam,

Just thought I’d drop you a note. Thanks to inspiration from your site, we just recently, i.e. in the last 24 hours, finished rejuvenating the kitchen in our 1938 house. It didn’t take much, the cabinets were in great shape and the 1958 GE range looks brand new (we’re only the second owners of the house), but the very neutral vinyl floors and formica had to go. We replaced the floor with a medium blue Marmoleum with a dark blue stripe and did the countertops with the same dark blue Marmoleum and the same stainless steel edging you did your countertops with. We finished off with a new Kohler sink with hudee ring. Heck yeah there is more →

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What are the key elements of 1940s interior design? What colors, designs, patterns and “feel” did we generally see? And why? To my mind, based on the advertising illustrations and magazine articles that I’ve seen from the period, typical designs from the immediate postwar 1940s – say, starting with 1946 – through to about 1953, had this variety of characteristics: innocent, sentimental, sunny, sanitary, patriotic, traditional, Hollywood glamour, and carryover streamline-deco-jazz age from the prewar period. Special thanks to: Bradbury & Bradbury, which made this slide for me. It also showcases one of their 1940s reproduction wallpapers. Heck yeah there is more →

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Let me take you on a little stroll though kitchen design history from the 1930s though the 1950s — with this terrific series of images from Kohler. Vicki Hafenstein of the media relations team at Kohler is really helpful and responsive, and quickly supplied these vintage kitchen photos and illustrations to help with the etsy.com video. She is also hunting some pink bathroom illustrations for my talk in Charlotte. I really appreciate your help, Vicki!  I also wanted to take this opportunity to remind everyone that Kohler makes two hudee-rimmed porcelain-on-cast-iron sinks still available today — they would be my top choices for a Retro Renovation kitchen. Oh, and have I ever mentioned that when I found my 67 vintage Geneva steel kitchen cabinets, the former cooking-school set also came with four vintage, 42″ wide, double-bowl, hudee-ringed Kohler sinks? One is now installed in my kitchen. Heck yeah there is more →

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1949-simmons-hide-a-bed

IN 1949, home interiors generally seemed to have a traditional look, and featured a soft and pretty palette, some jewel tones carried over from glamorous Hollywood, and of course, red-white-and-blue in the kitchens. Several of these images also suggest farmhouses and updating of older homes was a marketing focus — the Armstrong “Monowalls,” for example, are meant to cover failing plaster walls, I believe. Also, you don’t see much emphasis on technology — there a very few gizmos in the kitchen. In the bathroom — well, I think that many families were still getting their first bathroom.  And in the image above, the happy couple are multitasking that Simmons hide-a-bed, suggesting that this is a one-room apartment — something I think was pretty common due to a severe post-war housing shortage. In 1949 it didn’t take much to make us happy. We were still ramping up to our 1950s frenzy and the true launch of Consumer America. Click through for a slide show of  kitchens, bathrooms, bedrooms and more – 18 images in all.

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Retro Renovation