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Breaking News: Formica’s 100th Anniversary designs include retro style counter top patterns and colors — hurray for color and pattern!

“The patterns and colors… acknowledge the brand’s past – especially with designers such as Brooks Stevens
and Raymond Loewy – but without delving into nostalgia…
— Designer Abbott Miller

Formica-100th-anniversary collectionYup, the day is finally here — Formica is announcing its much anticipated 100th Anniversary Collection. One minute after launch, we have all the new patterns ready to show to you. And, yes: Hurray! for color and pattern! — We have some great new Formica patterns for your kitchen counter tops and bathroom counter tops to add to our archive of retro-worthy laminate options. What do I like about these new designs:

  • Homeowners wanting classic cherry red counter tops will most likely be happy to see Formica’s new Ellipse design in red. It’s nice to have a tone-on-tone red again that doesn’t cost a small fortune (our current “reds” of choice are Arborite Xania, which is not tone-on-tone… and crackle ice laminate, with is highly pixelated and expensive.)
  • The patterns on the Halftone and Dotscreen designs are downright fun — and that orange in the Halftone is downright Brady Bunch. However, these are more so 1970s colors, rather than immediate postwar colors. Not that I mind, of course, but folks wanting aqua and coral and baby blue didn’ get ’em’. Note — I’m declaring the orange is the same as my 2011 color of the year… the blue the same as my 2012 color of the year and the green, not too far off my 2013 color of the year. Let me say it again: Hurray for real color and pattern!
  • Yes, Formica gave us some real colors… not just gray. Of course, there still are lots of grays. Grays are “in” today, and to be sure, offer a neutral alternative. (If you want retro grays, there are numerous additional alternatives from Formica, and other manufacturers.) Even so, it seems like Formica is banking on the appeal of its retro heritage with all these designs — these new designs offer edgy, FUN, graphic patterns, not stone or granite, like the mass of new laminate patterns today. Hurray!

formica-100-years

Nicely done, Formica. Not to appear immediately ungrateful but now, can you give us some more!? xoxo

Formica-Anniversary-Collection-samplesDetails on how much, where to get, and when:

  • Same pricing as standard laminate.
  • Not promoted in the big box stores initially but if a consumer asked for it they would be able to order it from them.
  • Available January 31st.

Read on for the complete news release from Formica, along with ALL THE PHOTOGRAPHY from the announcement AND a slide show with the images bigger, too:

Endless-Greytone-formica-anniversary-Mint-DotscreenFormica Group Celebrates 100 Years in 2013
with the Formica
® Brand Laminate Anniversary Collection

Exclusively designed by world-renowned design firm Pentagram

Cincinnati (Jan. 22, 2013) — Formica Group, the original inventor of laminate, celebrates 100 years with a fresh take on its iconic Formica® brand laminate. The 2013 Anniversary Collection features 12 new patterns that reflect the Formica® brand and its history.

Anniversary-collection-Endless-Greytone-Mint-Dotscreen-formica
See the “natural” edge? I think this substrate is called “Appleply.” Or, that is one of the brands. Very cool – very “modern” in that it lets the “authenticity” of the material show. Must be very trendy now. I like.

“While Formica Group invented laminate, designers are credited with realizing its full potential as a stylish and desirable surfacing material,” said Renee Hytry Derrington, Group VP of Design for Fletcher Building’s Laminates & Panels Division, which includes Formica Group. “The Anniversary Collection is just one example of our commitment to continue the joint exploration with the design community to define the future of Formica Group in the next 100 years.”

Collaboration with World-Renowned Design Firm Pentagram

Pentagram, the world’s largest independent design consultancy, created the collection exclusively for Formica Group. Pentagram partner Abbott Miller designed the anniversary patterns, introducing characteristics and colors that are new to the range.

“Developing this iconic brand’s 100-year Anniversary Collection was inspiring,” Miller shared. “Formica laminate is extraordinary because of its Zelig-like nature, blurring the past, present and future while completely crossing all social and economic categories. It’s a material with distinctive tactility, a warmth and domesticity; it’s man-made, yet has attained a natural quality in our lives.”

Formica-Red-Ellipse-Anniversary-collectionRed-Ellipse-formica-anniversary-collectionnew-formica-anniversary-collection-Endless-GreytoneEndless-Greytone-formica-anniversary-Mint-DotscreenAnniversary-collection-White-Ellipse-formicaFormica-Endless-Greytone-Mint-Dotscreen_4Formica-Anniversary-Endless-GreytoneFormica-Anniversary-collection-White-EllipseFormica-Anniversary-collection-Neutral-Twill-Tangelo-DotscreenMint-Dotscreen-formica-anniversary-collectionWhite-Ellipse-Formica-AnniversaryWhite-Ellipse-Formica-Anniversary-collectionMiller’s vision for the Formica® Laminate Anniversary Collection underscores the material’s limitless design potential. “The heart and soul of Formica laminate is a printed sheet. Pattern and color are intrinsic to the culture of the company, so exploring the translucency of ink and the interaction of pattern and color was a natural area for me.”

Formica-Anniversary-Collection-White-Ellipse-close-upTwelve New Patterns in Four Collections:  Ellipse™ Collection, Endless™ Collection, Dotscreen™ Collection and Halftone™ Collection.

Ellipse and Endlessplay off the anniversary theme “Formica Forever” by utilizing innovative printing techniques that allow independent layers of pattern to randomly interact during the course of printing. The method creates seemingly infinite patterns that appear consistent due to the fluidity of the overlapping elements. Unlike most patterns that repeat every 50 inches, the pattern repeat of Ellipse and Endless only occur every 500 to 700 sheets, the equivalent to more than a mile in length.

formica-Anniversary-Collection-Chips-Ellipse
Ellipse design
  • Ellipse uses the “hidden oval” in the iconic Formica® brand logo to create a series of layered strands that ripple across the surface.
    • 6613 White Ellipse – a tonal non-color
    • 6614 Gray Ellipse – a classic gray
    • 1913 Red Ellipse – a strong red (The signature color of Formica Group features 1913, the year the company was founded, as its product code.)
Formica-Anniversary-Collection-Chips-Endless
Endless design
  • Endlesscreates a digital grain from bars that alternately layer and punch through a colored base. The result is a continuous tone-on-tone, architectural pattern that provides visual interest at close range and, from a distance, provides a geometric texture.
    • 6610 Endless Graytone – a versatile gray-on-gray
    • 6611 Endless Smoke – an ebony that recalls carbon and mica
    • 6612 Endless Indigo – a deep inky blue

Dotscreenand Halftonecelebrate Formica Group’s history of exuberant color and printing technology. Both Dotscreen and Halftone feature “solid patterns” of bright and saturated colors made more complex by undercurrents of detailed patterning. Fine dot motifs provide a second scale of interest within the optimistic hues.

Formica-Anniversary-Collection-Dotscreen
Dotscreen
  • Dotscreenfeatures luminous colors with extremely fine micro-dots in continuous ribbons.
    • 6615 Aqua Dotscreen – a distinctive sky blue
    • 6616 Mint Dotscreen – a vegetal green
    • 6617 Tangelo Dotscreen – a soft orange
Formica-Anniversary-Collection-Chips-Halftone
Halftone design
  • Halftonefeatures “near-bright” colors patterned with various sizes of toned dots, reminiscent of halftone printing screens.
    • 6618 Blueberry Halftone – a medium-toned blue
    • 6619 Citrus Halftone – a bright lemon yellow
    • 6620 Tangelo Halftone – a soft orange

Each Anniversary Collection pattern contains a subtle, tone-on-tone Formica® brand watermark embedded into the design on every sheet.

“The patterns and colors of the Anniversary Collection acknowledge the brand’s past – especially with designers such as Brooks Stevens and Raymond Loewy – but without delving into nostalgia,” Miller said. “While the collection aligns with the brand’s heritage, it offers surfacing design that is unique in the market. It also was satisfying to know that we were pushing the technical boundaries of print.”

Formica-Anniversary-Endless-Greytone-Mint-DotscreenIn addition to the Anniversary Collection, Pentagram’s Miller and partners Michael Bierut and Daniel Weil collaborated on Formica Group’s anniversary brand elements, Formica Forever book and display concept.

About Pentagram & Abbott Miller

Pentagram is the world’s largest independent design consultancy with offices in London, New York City, San Francisco, Berlin and Austin. A partner in Pentagram’s New York City office since 1999, Abbott Miller has designed award-winning identities, exhibitions, environmental graphics and multi-media projects. He has received numerous design honors and his work is included in the collections of the Art Institute of Chicago, SFMoMA, and the Cooper-Hewitt Design Museum. He is the author of several books and numerous essays on design.

About Formica Group

Formica Group globally leads the industry in the design, manufacture and distribution of surfacing materials. Part of Fletcher Building’s Laminates & Panels Division, Formica Group is global group of companies consisting of Formica Canada, Inc., Formica Corporation, Formica de Mexico S.A. de C.V., Formica IKI Oy, Formica Limited, Formica S.A., Formica S.A.S., Formica Taiwan Corporation, Formica (Thailand) Co., Ltd., and Formica (Asia) Ltd., Homapal GmbH, among others.

 Please Note: Formica® and the Formica® Anvil Logo are registered trademarks and Formica Forever™, the Formica® Anvil Logo Forever, the Formica Forever™ ellipse logo, Ellipse™, Endless™, Dotscreen™ and Halftone™ are the trademarks of The Diller Corporation.  Ellipse and Endless designs are the protected designs of The Diller Corporation.  ©2013 The Diller Corporation.  All Rights Reserved.

A Fletcher Building Company

And: You can see all the images double size in this gallery:

CategoriesCountertops
  1. Janice says:

    On a similar topic, Pam do you have a favored bathroom sink that you would recommend for a retro re-do? Our current sink in the master bathroom is one of those all one piece, molded in with the hard surface countertop numbers so I need a new sink and was just curious if you had a favorite. I was going to go vintage but I think I better go with brand new, vintage looking.

  2. Tom says:

    Frankly, I’m rather nonplussed by the whole collection. As for that “but without delving into nostalgia” comment, I’d just point out to that there are quite a few of us out here that would be thrilled to see them re-release mother-of-pearl/”cracked ice” or authentic linen type patterns in original colors (and hopefully without the grainy digitized look). And we would be willing to pay a premium for it too. Oh well, at least Miller was honest about its lack of retro-authenticity. New designs are fine if that’s what you want, but for those of us who don’t want that – we’re still waiting!

      1. jay says:

        Seems like the post -war 40s, 50s and 60’s (Formica’s greatest era of popularity) were skipped over for inspiration – color wise and pattern wise. Why didn’t they just dive into the vaults?

        1. pam kueber says:

          I am presuming they discontinued the aqua/blue/coral boomerangs because they were not selling in enough volume to make their sale a continuing, going proposition…. I can understand, I think, why Formica has taken this approach. The mass market wants new interpretations.

  3. Dulcie says:

    I love the colors, bright and popping are the way I like to do thing decorating-wise. I was a bit disappointed by the model kitchens they used in the promotional though. I was hoping to see some fun and exciting uses for the bright colors, but instead, they didn’t make full use of them, using them as accents to the mostly grey/beige rooms rather than giving us an exciting, colorful kitchen fully utilizing the beautiful colors they’re offering.

    1. pam kueber says:

      Yes. But I am sure they want and need to appeal to the mass market… so I think I understand. I DO love the chunky countertop with Appeply countertop edges — very cool!

  4. Jenny A. says:

    I really dig the orange and green dotscreen. If I were going to re-do my counters, I would give those some serious consideration. I really like the chunky natural edge, too. Very, very cool.

  5. amanda says:

    Yeah, I get that they are going for 70s colors, but for their 100th anniversary, I wish they would have brought in some 50s inspiration too. For me, there’s dated good and dated bad, but maybe I’m just not into 70s kitchens- those shades of blue remind me of the blue formica counters in my mom’s country cow kitchen which she redid in the 90s. I, too, would love to see pastels included here. Sadly, the only color I’d consider out of this collection is gray.

    I think it was smart to do some modern model kitchens; many people just can’t visualize how something can look and would exclude formica if they only saw it in vintage models. I do really like the patterns, they look great close up and from afar and I like the edging on some of those too– please update us if you find out for sure what that is. I think it looks more modern having that separate edge instead of all formica.

    1. pam kueber says:

      I didn’t mean to say that Formica intended that these would be “70s colors” — that’s my take on several of the colors. I think they wanted to appeal to the MASS CONTEMPORARY MARKET today — and I guess that these colors are trendy today – which does not surprise me.

  6. Scott says:

    Talk about timing.

    I was almost to the point where I’d decided nothing was going to make me happy short of red cracked ice, but this new Red Ellipse Formica is really blowing my mind as a viable alternative.

    I honestly can’t stop looking at those two countertop shots!

  7. Joe Felice says:

    Yea for Formica! It invented laminate, so it’s only natural that it should lead the way with its new line. This is victory for good ol’-fashioned Americana, and that’s why we love the new colors and patterns. These do tend to have a bent towards the ’70s, but hey–Americana was alive and well in that decade, let me tell you, even though I’m still stuck in the ’50s & ’60s. Besides, when I think of the ’70s, I am reminded of how we raged at the discos! Boogie down, Formica, and keep the progressive & flamboyant colors & patters coming. We love them!

  8. Judy says:

    Our renters just ruined our vintage formica counter with drip edge, in white with gold marbling. I can’t find a replacement in the formica. We are keeping the cast-iron sink with hundee ring. Have I missed anything available? Our replacement counter will not have the drip edge, and the closest I can come to the formica design is travertine.

    1. pam kueber says:

      see all our possible selections in Kitchens/Countertops section. How do you feel about White Onyx – that’s old skool

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