• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer
  • Home
  • Kitchens
  • Bathrooms
  • Blog
  • Exterior
  • Other Rooms
  • Decorate
  • The “Museum”
  • Be Safe/Renovate Safe
Retro Renovation
Retro Renovation

Retro Renovation

Remodel & decorate in Mid Century Style

  • Home
  • Kitchens
  • Bathrooms
  • Blog
  • Exterior
  • Other Rooms
  • Decorate
  • The “Museum”
  • Be Safe/Renovate Safe
Home / Bathroom / Tile

B&W Tile is now American Tile Makers

Pam Kueber - Updated: August 17, 2021

Retro Renovation stopped publishing in 2021; these stories remain for historical information, as potential continued resources, and for archival purposes.

My favorite place to find vintage-pastel-colored bathroom tiles — B&W Tile — has new owners and will be rebranded “American Tile Makers.” Good news: The new owners will continue manufacturing B&W’s line of authentic midcentury pastel colors. However, some of the finishes will be discontinued or are in question. When I visited Los Angeles last week to see The Art of Tiki, I also made a pilgrimage to Gardena to visit B&W aka American Tile Makers to see the showroom and get more details on the change.

B&W Tile was owned and operated by the same family — the Logans — for 70 years.  Ernest Logan launched B&W in 1947. Sons Ralph and Joseph then took over and now in their 80s, finally sold the business. B&W has been notable in our Retro Renovation world because they did their own manufacturing and continued to produce the pastel lollipop colors we so dearly love to use in our vintage bathrooms.

  • Many readers used B&W tiles to create all-new bathrooms that looked like they’ve always been there. You can see them in our category Readers and Their Bathrooms.

The Logans were pleased to find another company to take over the business that would continue the manufacturing operations. And, they’re pleased that the new owners will be expanding manufacturing and retail operations in Gardena — adding a new tile maker and brand to the lineup.

Christie and Humu came with me for the tour. They didn’t know about B&W and pink and all that — but now they do!

Some details about the changes, according to B&W management still working at the Gardena location and helping with the transition:

  • The new owners are Imperial Tile and Stone.
  • The new brand name store: American Tile Makers (I don’t see a website yet).
  • The most popular B&W Tile designs will continue to be manufactured and sold.
  • Also coming on-site to do manufacturing will be Ken Mason Tile, which does handmade and custom designs.
  • Imperial Tile also will be sold in the Gardena location.
  • B&W’s former Riverside location is now closed.
I loved this tile by Ken Mason or maybe it’s Imperial. But then, I’m in a pirate mood these days what with my Mahalo Lounge project.

Our “favorite” B&W Tiles and their status:

  • Pastel-colored B&W Tiles in matte and satin finishes will continue to be manufactured. Yes, you can still get your pink or green or blue etc. tile and trim. Hooray!
  • Ripple-finishes will be discontinued except for the white ripple.
  • The new company has not finalized a decision on whether to keep the oatmeal and flecking colors or the Duraglaze finish. 
Of course there was a pink bathroom!

More photos from my B&W Tour — and the Grand LA Tiki Adventure — to come.

Link love:

  • B&W Tile
  • My research story: 21 places to find 4″ x 4″(ish) tile in vintage colors

CATEGORIES:
Bathroom Tile

YOU MAY ALSO LIKE

  • retro bathroom tile
    Tile in retro colors for your mid century bathroom -- 36 places to find them
  • starburst-shower-door
    Sterling 'Starscape' -- still the funnest shower door for a midcentury bathroom
  • be safe renovate safe graphic
    Make a resolution to: Be Safe and Renovate Safe!
  • be safe graphic
    Understanding potential lead hazards in old porcelain enamel bathtubs and sinks and ceramic tile of any age
  • vintage-style-bathroom-faucet-crystal-knob
    Where to find parts for your vintage bathroom faucets and toilets

Reader Interactions

Comments are closed. 

19 comments

Comments

  1. natali says

    December 15, 2017 at 5:31 pm

    rats! they discontinued the “pink aztec” tile i was looking to redo my bathroom in before i could scrounge up the funds to buy it! anyone else have leads on where to get that ripple/splattered glaze tile, preferably in wonderful midcentury candy colors? or even what to call it? i can’t seem to find the right keywords to google.

    • Pam Kueber says

      December 16, 2017 at 9:42 am

      B&W is the only one I know of who made this

  2. Tom M. says

    October 22, 2017 at 11:36 am

    Much of B&W’s excess stock is for sale at Habitat for Humanity in Bellflower CA.

  3. Kelly Wallace says

    October 18, 2017 at 12:33 pm

    The riverside location is being liquidated and had an auction, they are having one more… I was able to score some great pink and green tile for my bathroom at the last auction! There are still a few mid century color pieces available in the next auction (http://www.abamex.com/upcoming-auctions/), not a ton though… a lot of trim and stuff however.
    I have to say though that the B and W owner’s niece told me that the new owners said they might not continue the midcentury colors… I guess they told you differently Pam? In any event I would probably scoop up what you can now just in case!

    • Pam Kueber says

      October 18, 2017 at 2:11 pm

      Get while the getting is good. Just in case.

      But yes: I was told otherwise.

  4. Roy P. says

    October 15, 2017 at 6:30 pm

    I am so glad, what a relief. I really love that the new owners are going still make, the pastel tile. Your site is really wonderful Pam.
    Thank You for informing us and keeping us posted on all things Retro for the home. Sincerely Roy

    • Pam Kueber says

      October 16, 2017 at 9:54 am

      Thank you!

  5. Wendellyn Plummer says

    October 15, 2017 at 1:02 pm

    This is great news. Replacement tile is so very hard to find. I was also sad to see that Country Curtains was going out of business. I just bought several sets of curtains from them for a 1965 house we bought 10 months ago. Some styles of curtains are impossible to find. As always, thank you Pam for all your hard work keeping us in the know.

  6. Susan L. says

    October 15, 2017 at 12:21 pm

    This is GREAT NEWS that the new owners of B & W Tile will be continuing production of retro-looking tiles! Thankful that my shower renovation plan will still work.

  7. Jay says

    October 12, 2017 at 7:49 am

    Well that’s one story with a happy ending. So many companies come to the end of the road and cease to exist when no buyer materializes. Pam, you probably know that Country Curtains in your neck of the woods will close because no one stepped forward to buy the company. Or so I was told in their Delaware store a few weeks ago.

  8. Allison says

    October 11, 2017 at 5:40 pm

    More to the point; things change. Businesses who sell the products we need to retro-renovate are sold to others, liquidate or just plain change their product line-up.

    For those of us who need non-standard and un-trendy building products, my advice is, if its available, BUY IT NOW.

    Buy it even if you won’t be using it right away, because you may very well find it gone when you are ready.

  9. meb says

    October 11, 2017 at 4:16 pm

    It’s great that a lot will remain, but also bummed some me options will be reduced. Hope the company thrives under new ownership.

  10. scs3000 says

    October 11, 2017 at 11:00 am

    Great news, thanks Pam!

Newer Comments »

Primary Sidebar


Footer

Follow Along

  • Facebook
  • Instagram
  • RENOVATE SAFE
  • About
  • Blog
  • The “Museum”
  • Kitchens
  • Bathrooms
  • Exterior
  • Other Rooms
  • Terms of Service
  • Privacy Notice
  • Disclosures
  • Contact

© 2026 Retro Renovation® • All Rights Reserved • Website by Anchored Design
Please do not use any materials without prior permission. Portrait by Keith Talley Photography